Commitment to Coaching

Coaching is a hot subject, a modern-day ‘buzzword’ that means different things to different people. When we talk about coaching, we’re not always talking about the same thing.

When asked whether coaching and managing are distinctly defined, about half of our respondents (48%) answered ‘always’ or ‘usually,’ landing this topic on the positive side of things, which is lower than in recent years.

Although the definition of coaching is becoming clearer, why are so many organizations still unable to provide a good, clear explanation of what coaching is?  If they know the value of it, why isn’t there more of a focused commitment to coaching?

Duane says he doesn’t need to get deep into peoples’ opinions and attitudes. He doesn’t need to go beneath the surface level. That’s why he emails a message instead of talking directly. But doesn’t that send a message to employees that those things aren’t important? What’s the impact on business when things are left loose and open, when things go unaddressed?

Is it possible for someone like Duane to change their perspective and gain a better understanding of why focusing on behavior and attitude can really help the bottom line?